20 May 2018 What is the U42 Token?

Issued and transacted on a public blockchain, the U42 Token is a service token that is used to purchase advertising in a per-use or per-display model based on a rate set by the platform at the time of purchase. The token is based on the Ethereum ERC-20 token standard.

U42 Token holders can place advertisements on the You42 Platform by using a compatible Ethereum wallet to access the U42 Token smart contract and transfer tokens for services. Top-ranking content creators on the You42 Platform receive U42 Tokens as a result of their contributions to the platform. U42 Tokens can also be used to purchase Ucoins, which can be used inside of the You42 Platform to interact with other content creators.